Internet users and SEO experts are always fighting to get the first rank on Google. But did you know that there is a rank that is higher than rank one? While it may not make sense mathematically, the ‘zero rank’ in Google is higher than rank one. The ‘Position 0’ is taken by Google’s featured snippets. This blog will give you an insight into how you can get featured in Google snippets and the benefits it has for SEO.
The concept of Dofollow and Nofollow links was first introduced by renowned Googlers Matt Cutts and Jason Shellen in the year 2005. Cutts, the former head of search quality at Google, came up with the Nofollow option as a way to tackle comment spam on webpages. This blog will give you an overview of how and why links are divided into Dofollow and Nofollow, and what is the impact of these links on search engine optimization.
Earlier for getting good rankings, marketers believed to use a single keyword. However, in today’s digital era, for crafting amazing content, you have to be clear about the context. Google use different ways of searching any common issues and that adds a lot to the new queries. This is why LSI keywords are becoming an important factor in deciding the ranking. If we see the SEO perspective, then using the LSI keyword in your content will give you positive results by improving its search visibility. Here in this blog, you will get to know what LSI keywords are and how these can improve the SEO and attract more customers.
Do you want your local business to be found by the local audience? If yes, then you need to optimize your website for local search so that local audience can found you. One of the important features of local search that is most demand in the digital era is “near me” searches like “restaurant near me” or “cafes near me”. No one actually knows the exact algorithm that influences the ‘near me’ search result, but by following the tips mentioned in this article will improve the local search result of your business.
Taking your business global is an important step in expansion and growth. If you want to engage customers in more than one country or if you want to market your products to people who speak different languages, then you need to familiarize yourself with the concept of international SEO. The scope of business expansion depends on the availability of resources and expertise. This blog will highlight some of the best practices and the best SEO services you can use for international expansion.
When working for it day and night, who doesn’t like to stand out of the rest and reach out to millions? The most important and eye-catching thing a visitor accessing your website is the amount of speed it takes to open a website. Accelerated Mobile Pages, which are also known as the Google AMP, is a unique yet amazing initiative that is backed up by Google, which helps in designing mobile-friendly pages that helps in loading the pages instantly on the mobile devices.
Over the years, Google has collaborated with numerous web developers and site owners and analyzed innumerable page impressions to identify opportunities to improve user experiences. The Core Web Vitals is a new initiative by Google that focuses on specific quality signals in order to guarantee a smooth journey for users.
Google surely knows what to show and what not, in order to give its audience access to accurate information, relevant and unique content and also the fines writers. Having great work on its algorithm, it continuously improves and delivers what best on the web. But, despite that, there is a flip side as well. It is when Google penalize your website because of some irrelevant content. Google always focus on promoting good quality content and eliminating the poor one at the same time.
When you want to tell someone they are unique, you usually use the phrase, “You are one in a million.” But when it comes to business, even though you may like to think that your company is ‘one in a million,’ the fact of the matter is, there are probably many other companies that offer the same services as you. If you want your business to stand out from the competition, you need to find out what your competitors are up to and what their online marketing strategies are. In a nutshell? You need to work on your SEO competitor analysis. An SEO company will help you identify multiple SEO competitors and come up with the best counter-strategy to boost your website’s organic traffic. If you are new to the world of SEO, this blog will give you a general overview of how to perform an SEO competitor analysis.
Whether a new business start-up or a well known business organization getting an immediate boost on organic traffic, requires a similar process and patterns. It is very crucial to reach out to the audience and tell them what you are delivering and what your service is because there is no point promoting it with no audience to have a look at it. There are multiple strategies in order to boost your webpage and receive organic traffic, and this blog we gave mentioned the top seven tricks to do that. From SEO services to relevant content on the webpage, each and every step is essential. So, without much ado, let’s get going and read those amazing tips to gather immense organic traffic to your page.